{"id":975,"date":"2026-09-30T08:25:48","date_gmt":"2026-09-30T08:25:48","guid":{"rendered":"https:\/\/test.campari.com\/ja-jp\/?page_id=975"},"modified":"2026-09-30T08:25:48","modified_gmt":"2026-09-30T08:25:48","slug":"negroni-week","status":"publish","type":"page","link":"https:\/\/test.campari.com\/ja-jp\/negroni-week\/","title":{"rendered":"Negroni Week"},"content":{"rendered":"
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About Negroni Week 2023<\/h2>\n\n

From the 18th to the 24th of September 2023, Campari, Italy\u2019s iconic red ap\u00e9ritif, and Imbibe Magazine will come together for Negroni Week once again to support Slow Food\u2019s mission to foster a more equitable and sustainable world of food and beverage through a series of local events at bars, restaurants and retailers around the world.<\/p>\n\n

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DISCOVER THE VENUES<\/strong><\/a><\/div>\n<\/div>\n\n

With the unbreakable bond between bartenders and the world of mixology, the global charity initiative puts the power of fundraising in the hands of the industry, growing over the past decade to attract thousands of partners in over 80 markets, and raising over $4 million for global causes.

Slow Food<\/a>, the official giving partner for the second year, is a global movement of local communities and activists, across more than 160 countries. Just like Campari and the Negroni, Slow Food has Italian roots, creating the perfect pairing.<\/p>\n<\/div><\/div>\n\n\n

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RAISE A TOAST TO THE TIMELESS BOND<\/h2>\n\n

Since its creation in 1919, Campari has been the red heart of the Negroni. This timeless bond has stood the test of time with the Negroni now named as the world\u2019s best-selling classic cocktail.* This achievement is a testament to the unwavering, collaborative passion from bartenders in sharing their skill to the world.

Negroni Week offers cocktail enthusiasts the opportunity to celebrate cocktail culture and show appreciation for the art of mixology. It\u2019s a time to recognise the dedication and skill of bartenders who masterfully create one of the world\u2019s most iconic and loved cocktails.

In tribute to the Timeless Bonds between Campari, the Negroni and bartenders, this year Campari will bring together some of the world\u2019s best bartenders to celebrate both their bond with each other and the classic Negroni cocktail. The Timeless Bond Series, will air ahead of the launch of Negroni Week 2023.

*Drinks International, \u201cCocktail Report\u201d 2023<\/p>\n<\/div><\/div>\n\n\n

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About Negroni<\/mark><\/h3>\n\n

Simple and balanced, the Negroni is considered to be one of the most famous Italian cocktails in the world. Invented in 1919 by Count Negroni \u2013 who asked to add a touch of gin rather than soda to his Americano \u2013 the cocktail was named in his honor.<\/p>\n

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See The Recipe<\/strong><\/a><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

About Negroni Week 2023 From the 18th to the 24th of September 2023, Campari, Italy\u2019s iconic red ap\u00e9ritif, and Imbibe Magazine will come together for Negroni Week once again to support Slow Food\u2019s mission to foster a more equitable and sustainable world of food and beverage through a series of local events at bars, restaurants […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_wdf_seo_schema":"[{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"WebPage\",\"name\":\"Negroni Week\",\"url\":\"https:\\\/\\\/test.campari.com\\\/ja-jp\\\/negroni-week\\\/\",\"image\":\"https:\\\/\\\/test.campari.com\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2026\\\/06\\\/Negroni-Week_A3-Landscape_KV_AW_FINAL-scaled-1.webp\",\"description\":\"Campari\\u2019s Negroni Week page highlights the 2023 global charity initiative supporting Slow Food through local events at bars, restaurants, and retailers worldwide, celebrating the timeless bond between Campari, the Negroni, and bartenders.\",\"_wdf_source\":\"ai\",\"_wdf_field_sources\":{\"name\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"url\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"image\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"description\":{\"source\":\"ai\",\"label\":\"AI\",\"fillSource\":\"ai\",\"fillLabel\":\"AI\"}}},{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"BreadcrumbList\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/test.campari.com\\\/ja-jp\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Negroni Week\",\"item\":\"https:\\\/\\\/test.campari.com\\\/ja-jp\\\/negroni-week\\\/\"}],\"_wdf_source\":\"auto\",\"_wdf_field_sources\":{\"itemListElement\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"itemListElement[0].position\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"itemListElement[0].name\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"itemListElement[0].item\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"itemListElement[1].position\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"itemListElement[1].name\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"},\"itemListElement[1].item\":{\"source\":\"rule\",\"label\":\"AUTO\",\"fillSource\":\"rule\",\"fillLabel\":\"AUTO\"}}}]","_wdf_seo_meta_title":"%pagetitle% %sep% %title_no_loc%","_wdf_seo_meta_description":"","_wdf_seo_is_meta_title_suffix":false,"wdf_c2b_selected_product":"","footnotes":"","dfew_editor_feedback":"","dfew_original_status":"","dfew_baseline_revision_id":0,"dfew_workflow_state":"","dfew_assigned_reviewer_ids":"","dfew_review_requested_at":"","dfew_review_requested_by":0,"dfew_analysis_validated":false,"dfew_block_comments":"","dfew_resolved_comment_ids":""},"class_list":["post-975","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/test.campari.com\/ja-jp\/wp-json\/wp\/v2\/pages\/975","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test.campari.com\/ja-jp\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/test.campari.com\/ja-jp\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/test.campari.com\/ja-jp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/test.campari.com\/ja-jp\/wp-json\/wp\/v2\/comments?post=975"}],"version-history":[{"count":0,"href":"https:\/\/test.campari.com\/ja-jp\/wp-json\/wp\/v2\/pages\/975\/revisions"}],"wp:attachment":[{"href":"https:\/\/test.campari.com\/ja-jp\/wp-json\/wp\/v2\/media?parent=975"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}