CAMPARI PRESENTS:
THE CINÉMATHÈQUE
CELEBRATION IN CANNES

A cinematic night where moments unfolded like scenes from your own film.

THE EVENT

The Campari Cinémathèque at Hyde Beach on Boulevard de Croisette celebrated our third consecutive year as an Official Partner of the Festival de Cannes, marking the global launch of the ‘We Are Cinema’ campaign.

This unforgettable evening was inspired by turning the lens on real-life moments that become remarkable stories, giving our guests the opportunity to become the protagonists of their own story over a perfectly crafted Campari cocktail. We embraced the role of curator, with Hyde Beach transforming into the set where guests took center stage in their own stories.

The Campari Cinémathèque event was structured as a series of takes — special shots, photo opportunities, and activities — designed to immerse guests in a true-to-life movie experience. The journey from take-to-take guided guests through the entire space, from the ground-floor Campari Bar with its mirrored ceiling and movie-set lights to the Pier — an overwater jetty.

The Event’s Leading Roles.

Hosted in the heart of the iconic Film Festival on Boulevard de Croisette at Hyde Beach by Campari, the Cinémathèque space was custom-built for the 77th Festival and designed in Campari’s signature style to celebrate our passion for brilliant film storytellers, an ode to creativity, innovation, and passion in movies.

The star-studded guest list celebrating with us included Adrien Brody, Victoria Justice, Marina Barbosa, Paz Vega, Cole Walliser, Ellen von Unwerth, Caro Daur, Rafa Kalimann, Jessica Wang, Nataly Osmann, Lady Victoria Harvey, Pierfrancesco Favino, Claudia Gerini, Saul Nanni, Malika Ayane, and many more. Also on hand was Cole Walliser, who captured guests on his famous GLAMbot, and renowned photographer German Larkin.